POLL: What Do You Think of Olympics TV Coverage?

NBC faces some criticism about using tape delay to show major Olympic events on television.

Social media plays a big role in the coverage of the Summer Olympics as athletes, reporters and fans post in real time. This is causing some controversy for the television audience since they don't get to view events as they happen and may not want to know the outcome before they get the chance to watch.

Yahoo featured an AP report that said NBC is facing all sorts of critics on Twitter for not showing many events live on television. Although there was Twitter four years ago for the last Olympic Games, it wasn't such a big part of mainstream culture. Twitter users have even created the their own hashtag to express their displeasure with how the network is handling the coverage: #nbcfail.

NBC said they wait until prime time to air the big events because that is when the largest number of people are available to watch the Olympic Games. It is also when the network makes the bulk of its advertising revenue.

Although you can watch events live, streaming on the Internet, many say it's not the same.

In this age of Twitter, Facebook and instant news at your fingertips—does a tape-delay strategy on television still work, or is it an old fashioned approach to covering the Olympics?

What do you think of NBC’s Olympic coverage? Vote in our poll and tell us why in the comments.

Leah P. Chappell July 31, 2012 at 07:28 PM
I think that NBC could do a better job about providing the listings of the events and their times. Some viewers have DVRs and could record if we knew what channel the events were airing. It is cool that events are on multiple channels but I am finding it a challenge to find events that I want to see and keeping up with all of the different channels is becoming more of a chore than fun to watch the Olympics.
christine Hyatt July 31, 2012 at 08:01 PM
I'd like to see a listing of what's being shown when, but it's impossible to broadcast every event as it occurs. And some of the more popular events I like to watch and wouldn't want to miss them because I was at work and unable to watch them. I like how they rotate what they are showing, even though it frustrates me when my sport is switched to another, I still appreciate that they are trying to show as much as they can in the time frames they have here. I wouldn't want to get up at 3 to watch something that starts at 8 am London time.
Tim Lemke (Editor) July 31, 2012 at 08:18 PM
I've enjoyed the online coverage, because it shows many sports that might not get a lot of attention on TV. I found myself watching women's weightlifting earlier. And handball may be my new favorite sport to watch.
Aimee Bark July 31, 2012 at 08:40 PM
I, personally, do not care about the delay and getting spoilers. However, I know that a lot of people do not like getting the results before they see the event. And in this day and age it is very hard not to get spoilers.
My Opinion July 31, 2012 at 09:14 PM
I think it stinks that NBC can control ALL of the coverage AND that they censor what they want to censor...but that is the corporate way now isn't it!
Amy Graziano July 31, 2012 at 09:30 PM
There are live events all day long (4am-8pm) on MSNBC, NBC Sports Network and NBC. I think it's fantastic. I don't understand what everyone is complaining about!
Hugh Douglas Marron August 01, 2012 at 02:10 AM
For the first time I am not watching the Olympics this year and I am not sure why. I suspect it is because If I want to know what is going on - all I have to do is turn on my computer - which makes the tape delay pretty much worthless. Also - with the exception of Phelps - I really don't know who is competing which tells me the backgroud prep to advertise the US team(s) was pretty weak. I found the winter games more compelling
Hugh Douglas Marron August 01, 2012 at 02:12 AM
I can't argue with your point except they paid over a Billion dollars for the right - and the ratings are up so I guess you are in a minority as they are making a profit on their investment. If they were doing something wrong - they would be losing money.
Renee August 01, 2012 at 02:28 PM
I like to watch what has been shown. Please... don't misunderstand. I like Mike Phelps. I just don't think that it was right for NBC to divert our attention away from the UK honoring their 52 people who died in terrorist bombings. After all it is their country and they were humans. I don't think that the USA would be accepting of this sort of thing. If you ask me ...it was poor taste.
D. Frank Smith (Editor) August 01, 2012 at 02:35 PM
It would be great to see these games live. Seeing them televised just isn't the same, especially when most of the big results dominate the headlines hours before the games air. I also have the added pressure of covering the results of local Olympians Centrowitz and Hall, so I'm FORCED to spoil myself. Arghh!
Kevin Brennan August 01, 2012 at 03:42 PM
NBCOlympics.com has an amazing guide as well as rebroadcast of many of the events in full HD or SD
Tommy Warshaw III August 01, 2012 at 03:51 PM
I'm more of a fan of the winter Olympics, so I haven't paid any attention to the coverage.
Loren Hagemeister August 02, 2012 at 02:22 AM
NBC's coverage is terrible. I am able to view their streaming of live events. I gave it a try and the video quality was terrible. Maybe I'm just too old, but I can remember when the olympics were on for all to view live. Maybe they should give ESPN the coverage. They seem to know how to broadcast sports.
Liz August 10, 2012 at 01:28 AM
I don't understand why most if the coverage has been focused on diving, volleyball of all types and swimming. There are a ton of sports that the athletes train for 4 years to showcase and I've hardly seen any of it due to this coverage on NBC. I'm so over days and days of the same ol same ol and not seeing more of all of the events in the Olympics. Very sad that NBC doesn't honor more athletes by showing their sport too!


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